Maybe it's happened to you already. Maybe it's gonna happen.
What if Trump cuts your funding? What are the people who depend on you going to do for help? What are you going to do?
I don't have a long term solution, but I do have a temporary one to buy you some time.
Send out an emergency appeal letter.
Be straight with your donors:
“We need you now more than ever. We're losing our government funding. These are the programs that are affected. This is what we need to raise to keep them going. Let me introduce you to <sympathetic person>, who is depending on us for... If everyone would give $X, we can get through this. Please give what you can.”
Will it replace the nice, reliable stream of government funding? No.
Will it help? Damn right it will. And it will give your donors a head's up that you're gonna need their support more than ever.
It'll also show them that you aren't about to quit, and that their money is well spent, still going to help the people they're hoping to help.
As a fundraiser, you have an advantage right now. People are angry. They know Trump is cutting funding for some very important organizations and programs.
They want to do something about it. And your appeal letter gives them something to do.
Anger is a great motivator. Your job is to take advantage of it, and tap into it, and raise money with it.
What if Trump cuts your funding? What are the people who depend on you going to do for help? What are you going to do?
I don't have a long term solution, but I do have a temporary one to buy you some time.
Send out an emergency appeal letter.
Be straight with your donors:
“We need you now more than ever. We're losing our government funding. These are the programs that are affected. This is what we need to raise to keep them going. Let me introduce you to <sympathetic person>, who is depending on us for... If everyone would give $X, we can get through this. Please give what you can.”
Will it replace the nice, reliable stream of government funding? No.
Will it help? Damn right it will. And it will give your donors a head's up that you're gonna need their support more than ever.
It'll also show them that you aren't about to quit, and that their money is well spent, still going to help the people they're hoping to help.
As a fundraiser, you have an advantage right now. People are angry. They know Trump is cutting funding for some very important organizations and programs.
They want to do something about it. And your appeal letter gives them something to do.
Anger is a great motivator. Your job is to take advantage of it, and tap into it, and raise money with it.
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